Trusted • Strategic • Decisive
Digital Strategies For Your Brand
Success is in the planning. Creating a written digital strategy that maps out your goals, tactics and metrics often separates marketing tactics that work from those that fail.
Companies launch their brands with excitement and anticipation, but sometimes growing visibility for that brand is more complicated than they expect.
Why? Because they fail to put a solid foundation in place first. Understanding their audience and connecting their messaging and market positioning to them IS ESSENTIAL.
They must have a brand strategy in place.
Not only the strategy, but a solid idea of the goals and outcomes they want to achieve, and how to measure their progress against those things.
I can help with:
- Brand definition
- Clarifying brand attributes
- Brand refreshes
- Brand consistency audits
- Brand reputation audits
- Digital strategy
- Content marketing strategy & audits
- SEO strategy & audits
- SEO keyword research & audience needs analysis
- Pay-per-click strategy & audits
- Social media strategy & audits
- Audience identification & segmentation
- Content development & editorial calendars
- Content marketing strategy
- Creating/implementing a metrics programs